A note from our new VP of Marketing | Currencycloud

A note from our new VP of Marketing

Written by: Todd Latham
Published on: October 15, 2013

A note from our new VP of Marketing

When I was told that one of my first tasks as Currency Cloud’s new VP of Marketing was to spend a week in Las Vegas, I thought they were easing me into it. There would be work of course, but maybe some cocktails, a little roulette, perhaps even a show. I should have known better. Last week at Money 2020 was a whirlwind of meetings, networking and talks with some of the biggest thinkers in financial services. The event was a who’s who of payments innovation and it affirmed exactly why I chose to join Currency Cloud in the first place.

Now is an incredibly exciting time to be working in financial technology. The Internet has led to a paradigm shift in payments. Cloud computing, mobile and big data are just some of the technology trends that are transforming how we can interact with money. When I joined my previous firm back in 2007, our customers received their statements through the post. Now most view them online or via apps. Sectors such as peer-to-peer loans and virtual cards did not exist just a few years ago. Existing verticals like cross-border money transfer and current accounts are now being optimised.

I’m thrilled to have joined a company that is at the vanguard of money’s shift from the analogue to the digital. In a previous life I held marketing and product roles at American Express and Microsoft. So as bit of a nerd at heart, I’m looking forward to exploring how Currency Cloud’s technology can help create efficiencies, reduce costs and improve transparency in international payments.

We have a strong management team led by an inimitable CEO in Mike Laven and with a visionary chairman in Nigel Verdon. Our fantastic board has supported us on every step of our journey. I’m proud to have joined a team of great people that is committed to changing the face of international payments.

In my new role, I’ll be supporting the firm through a crucial phase in its development. We are still a young organisation but not so small anymore. We are growing at a phenomenal rate and I’ll be helping to put in some of those processes that will help us reach maturity. More importantly, I’ll be doing everything I can to make our existing and prospective client base like us even more.